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Case Studies

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CASE STUDY 1:

How I Sold a Mission District Penthouse for $460,000 Over Asking

A Mission District San Francisco Real Estate Case Study

Selling a home in San Francisco’s Mission District takes more than putting it on the MLS and waiting for buyers. The best results usually come from understanding the property, the buyer pool, the neighborhood, and how to create competition. 2101 Bryant Street #306 is a strong example.

I first represented this Mission District penthouse in 2016, when it sold for $1,850,000. Nine years later, I was trusted to sell the same home again. In 2025, we listed it for $1,495,000. Thirteen days later, it was pending. The final sale price was $1,955,000.

That was $460,000 over the asking price and $105,000 higher than its previous sale.

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CASE STUDY 2:

Selling a Long-Owned San Francisco Property: What Seniors and Longtime Owners Should Know

Selling a home or rental property you have owned for many years can feel overwhelming. For many longtime San Francisco owners, the property represents much more than real estate. It may be a major source of equity, part of a retirement plan, a longtime rental, or simply something you have managed for decades. That can make the decision to sell feel complicated.

You may be wondering what the property is really worth, whether you should keep renting it, how much work to do before selling, what taxes may be involved, or whether there is a better way to structure the sale. The most important thing to know is that you do not need to make those decisions all at once. A good first step is simply understanding your options.

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Case Study 3:

Should I Sell My San Francisco Home in 2026 or Wait Until 2027?

If you own a home in San Francisco, you may be asking a question I hear increasingly often:

Should I sell now, or would I be better off waiting until 2027? It is a reasonable question. San Francisco has moved through several very different housing markets over the past few years. Interest rates remain relatively high, technology and AI-related hiring have brought new energy and wealth into the city, and the number of homes available for sale remains constrained.

At the same time, no one can predict exactly what the market will look like next year. That is why I usually encourage sellers to start with a different question:

What are you waiting for?

The answer often has more to do with your life than with trying to perfectly time the market.

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